Technology can be a frightening concept for some; however, there are very few businesses that can function successfully without it. If you’ve always been someone who is overly cautious about taking on new technologies then the below list is for you. You might be pleasantly surprised at how these relatively simple technological solutions will actually support the growth of your business.
1. Stay Connected
Communication is a key component to any successful small business, and technology allows this process to be simplified and easily accessible by each of your employees. Incorporating phone systems into your business through a company such as Com2 will not only allow your employees to connect with clients but will also help them connect to each other as well. Phone systems aren’t just a simple pick-up-and-answer process anymore; they also offer high-tech options such as call recording. This will allow you to accurately resolve customer queries, as well as monitor and manage staff so you can improve overall service delivery.
Technology can also support your business by allowing you to not only see but to monitor your company’s performance. Technology such as accounting systems can allow you to accurately keep track of all business data from financials to customer preferences. You can then use this information to redesign elements of your business plan that aren’t working. Regular access to the internet via a PC or laptop will also allow you to keep up to date with market trends. It’s vital to stay ahead in small business, as you won’t have as much to fall back on as a larger corporation does.
The image your business presents is important for success, both in the beginning and in the long term. Utilising technology such as social media and online marketing allows you to get your business goals projected quickly to a large amount to people. Also, make sure you have an attractive and user-friendly website, as this is where potential customers will go long before they think about calling – and the old saying ‘never judge a book by its cover’ doesn’t apply; customers will judge a website in the first instance, so make sure it makes an impact.
To be a business that runs well now and for years to come, you have to make sure productivity continues to move forward. Investing in software solutions will provide your business with the capability to automate a number of operations, such as cash flow, customer information management, and training. By doing this, you will free up more time for yourself and your staff, allowing for higher and quicker task completion. You can also set up automated back-up and archival systems such as cloud computing, so less time is dedicated to mundane filing and more time can be dedicated to the important projects and your customers.
In this day and age, technology is everywhere, and choosing not to incorporate it into your business is choosing to stay behind. If you’re looking for new ways to give your business a push forward, consider the above points before looking any further.
What everyday technology do you utilise that could be used in a new and creative way to support your business? Leave your answers below.